Re: What's holding Euphoria back ?
- Posted by Ralf Nieuwenhuijsen <nieuwen at XS4ALL.NL> Feb 18, 1999
- 474 views
>Getting it wider acclaim, especially in the classroom, is the first step >forward. It may be a slow process but the user base does appear to >widening. The problem with the 'big' customers, is, I think, that it has no name. Say company X has to write some code for eh.. say a telephone company (y2k related, for example) .. then what would happen, if they even choose to do so in Euphoria ? The 'client' will say, 'no way' .. because no body knows Euphoria, and they would be tight up to company X for future support, or eventually need a rewrite in a completely new language. Thats one of the bottle necks. So, people just knowing the name, is crucial. Watch a few commercials, and you'll notice they arent really saying anything, except that one word that they want you to remember. They emphasize it, you only know the name of the product, you almost never remember the contents of the rest of the 'message'. You could call it brainwashing, but thats simply why Java did make it in a very short time. But there's more. For new unknown language to survive there have to be a number of problems, where they really set the current crowd apart. So, that, financially the choice for Euphoria would be big. Java was platform independent and completely OO. THere was no other way to program completely platform independednt in such a high level safe way. And OO was pretty much a hype. Other than that, they kept it as much C as possible so the jump wouldnt be big for C programmers. It was simply a really smart strategy, the choice for language features, the name, the fact they everybody knew the name, cuz netscape and MS had to explain why we needed to download another 10 mb browser update for the latest futures. Esspecially this association with browsers is how they got that little attention they wanted. Ralf And no there's nothing constructive in this mail, only explenoraty. I hate marketing, and will not give any advise on how to brainwash, other than: don't.