RE: Oracle DB for $5K?

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C. K. Lester wrote:
> 
> 
> Can anybody explain to me how Oracle can justify charging $5K for their
> "Oracle Standard Edition One," one-processor server database?

Perhaps image. People sometimes buy according to image. The image of a 
product is enhanced if the price is high.

Some years ago I heard a story told in a meeting about a guy tried to 
sell a program for a small fraction of the price of most competing 
programs. Paradoxically he had few buyers.  Then he increased the price 
to where it was more normal and he had lots of buyers. There was general 
agreement in the meeting that the explanation was high price enhances 
the image of the product.

Image is a part of marketing.

I wonder how many people think freeware is crap.


Jerry Story

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