Re: Euphoria's Future?
- Posted by Derek Parnell <ddparnell at bigpond.com> Nov 13, 2001
- 569 views
I can imagine that the "shiny box" can be a metaphor for placing the product in more prominent position for consumers, as well as making it look attractive. The "box" can be seen by the mass market if it is in shops; literally on the shelf. But the first question that RDS must ask itself is 'do we want to have a huge market to support?'. If they don't, then they are going about it the right way now. If they do, then they have to get into additional forms of product placement and marketing. This will bring on new issues that one gets automatically when one has a large customer base - and maybe Robert and Juno just don't want to get into that scene. >From a selfish point of view, I'd love to see the product expand its customer >base. I might have a better chance of it providing me with an income if more people (and companies) wanted to use Euphoria. I keep hoping that one day I'll walk into a store and see Euphoria on the front cover (and CD) of PC and Linux magazines. The current product has wide functionality, has good documentation, is stable, and is well supported. All of these things can be improved of course, but it is a very "sellable" product right now. I'm sure the path to a larger market will include a "make-over" to focus less on the character- based apps (MS-DOS and Linux), which are perceived as old-style, and more on the GUI and Games apps. To get into companies, it needs serious database and internet connectivity and tools. By serious, I mean either officially supported by RDS or by some solid organisation such as Borland, Microsoft, Oracle, or IBM. ---- Derek 14/11/2001 2:05:18 PM, Kat <gertie at PELL.NET> wrote: > >On 13 Nov 2001, at 22:20, rforno at tutopia.com wrote: > >> >> I agree on the comments for the manual. It is a very good piece of work. >> But what is really meant by a "shiny box"? > >It's almost just what it says: a shiney box! Shrink wrapped, fancy colors, like > >boxes that microsoft sells OSs in. The box is part of the advertising for the >product. > >Kat > > >> Maybe my English is not enough to >> understand this idiomatic expression :). ----- Original Message ----- From: >> <freeplay at mailandnews.com> To: "EUforum" <EUforum at topica.com> Sent: >> Tuesday, >> November 13, 2001 6:37 PM Subject: Re: Euphoria's Future? >> >> >> > At 09:10 13/11/01 +0100, you wrote: >> > <snip> >> > >It needs a shiny box and a good manual. >> > <snip> >> > xxxxxxxxxxx >> > >> > I disagree on one point. Euphoria doesn't need a good manual because it >> > already comes with one far far better than "good" - "excellently superb" >> is >> > a better description. The documentation (i.e. "manual") that is supplied >> > with >> > Euphoria is the best example of clearly written, easy to understand and >> > (thanks to the hot link ability of HTML) the easiest to navigate I >> have >> > ever come across in twenty years of reading such material. I believe this >> > is >> > one of the reasons why so many people have taken the time (at no cost) to >> > translate the documentation to other languages. >> > >> > High quality documentation for any product is essential for it's success >> > but a shiny box to put it in is, IMHO, not >> > >> > Keep up the good work all. >> > >> > Regards, >> > >> > FP. >> > >> > > > >